Do your catalogues and mailings actually reach your customers? |  | | Direct marketing activities are planned down to the last detail and therefore the delivery time has to be strictly followed. Non-delivery or a delay in delivery of catalogues or mailings can lead to an enormous loss of sales. | - Are your advertising material costs and postal charges rising day by day?
- Are you experiencing loss of turnover at your top-customer-level?
- Do your response rates decrease day by day due to unexplainable reasons?
| Analyse your current state - continously und systematically |
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